Public Relations and Publicity - Department Information   
Language Turkish
Program Time (Year) 4
Max.Program Time (Year) 7
Program Quota 82
Extra Program Quota 0
Internships Status Absent
ÖSYM type SÖZ
About Programme

The Department of Public Relations and Publicity within the Faculty of Communication of Süleyman Demirel University was established in 2012. It continues its educational activities with its daytime education and evening education programs. In the department, it is aimed to enable the students to start their business life by gaining sufficient scientific and professional equipment with both theoretical and applied courses. Public Relations and Publicity Department; It consists of the departments of Public Relations, Advertising and Publicity, Research Methods and Corporate Communication. The main fields of study of the Public Relations Department are Mass Media, Public Relations, Writing Techniques in Texts, Marketing Theory, Communication Technologies, Organizational Communication, Global Communication, Political Communication, Brand Management and Public Relations Campaign Development. The main fields of study of the Advertising Department are; Advertising Strategies, Effective Advertising and Sales Strategies, Media Planning, Copywriting and Visual Design in Advertising, Advertising Formats, Advertising and New Media, Ethics and Law in Advertising. The main study areas of the Research Methods Department are; Philosophy of Science, Scientific Research Methodology, Communication Studies, Data Collection Methods in Social Sciences, New Media Research, Big Data, Qualitative and Quantitative Research, Application and Analysis in Research Methods, Computer Based Data Analysis Programs. (SPSS, AMOS etc.) The main fields of study of the Department of Corporate Communication are; Corporate Culture and Organizational Behavior, Corporate Identity and Organizational Behavior, Corporate Identity and Corporate Reputation, Management Communication, Corporate Social Responsibility Communication and Ethics, Internal Communication.


PROG. Director
Prof.Dr. Ümit ARKLAN
ECTS and Erasmus Coordinator of the Department
Asist Prof.Dr. Hasan RENÇBER
History
Süleyman Demirel University Faculty of Communication, Department of Public Relations and Publicity was established in 2012 and accepted its first students in 2014-2015 academic year. The department continues its education and training activities with I. and II. education programs. By offering both theoretical and practical courses, it aims to provide students with scientific and professional equipment. There are four main disciplines within the department: Public Relations, Advertising and Publicity, Research Methods and Corporate Communication. Course contents cover areas such as communication strategies, media planning, corporate communication, public relations campaigns, digital communication and ethics. Graduates have the opportunity to pursue careers in the media and communication sector, public relations, advertising agencies, public institutions and non-governmental organizations.
Qualification Awarded
Graduates who fulfill all the requirements of this program receive the degree of “Bachelor's Degree in Public Relations and Publicity”.
Admission Requirements
Students who have a high school diploma and have achieved sufficient success in the relevant score type by YKS (Higher Education Institutions Examination) are accepted to the program.
Higher Grade Transition
Graduates of this program can apply to master's or doctoral programs in fields such as communication, public relations, advertising and media studies if they meet the admission requirements.
Graduation Requirements
In order to graduate from the program, it is necessary to be successful in all courses, to complete at least 240 ECTS credits and to fulfill the relevant requirements such as the graduation project in accordance with the Süleyman Demirel University Undergraduate Education and Examination Regulations.
Occupational Profiles of Graduates
Graduates
- Work in public relations and advertising agencies.
- Work as corporate communication specialists in public and private sectors.
- They are employed as social media management and digital communication experts.
- Take part in communication and organization processes in non-governmental organizations.
- Contribute to communication and media research by pursuing an academic career.
Assessment and Grading
The assessment and evaluation methods applied for each course are defined in the ECTS course information package prepared by the relevant instructors. The relevant provisions of Süleyman Demirel University Undergraduate Education and Examination Regulations apply.



https://sis.sdu.edu.tr/oibs/bologna/progAbout.aspx?curSunit=2601&lang=en